TOSH (TOTAL OPTIMAL SCALP HEALTH)
A complete certified care system to achieve optimum scalp health and hair from the inside-out. The system fuses the best of holistic medicine with the best of Western technology. The treatment begins in specialized salons with a series of four treatments by certified technicians and continues at home. The packaging design has a clinical, clean look that speaks to its efficacy. All facets of the brand maintain this feel in an East-meets-West look.
My Role: Creative lead and art direction for all facets of the brand: packaging, website, collateral, certifications, marketing and presentations.